Inside TheWrap: A Leading Voice in Entertainment and Media Business News
In the fast-paced world of Hollywood, understanding the intersection of creativity and commerce is essential. TheWrap has established itself as a premier American online news organization dedicated to covering the business side of entertainment and media. From the latest shifts in streaming services to the complex economics of film and television, TheWrap provides the in-depth reporting and analysis required to navigate the modern media landscape.
Based in West Los Angeles, California, the outlet serves as a critical resource for industry professionals and enthusiasts alike, offering original reporting and editorial coverage that goes beyond the headlines.
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Key Facts
- Founded: January 26, 2009
- Founder: Sharon Waxman
- Headquarters: West Los Angeles, California, U.S.
- Core Focus: The business of entertainment, including film, television, and streaming media.
- Publisher: TheWrap News Inc.
The History and Evolution of TheWrap
Founding and Vision
TheWrap was launched in January 2009 by journalist Sharon Waxman. Drawing on her extensive experience as a former Hollywood correspondent for The New York Times and The Washington Post, Waxman envisioned a platform that could offer specialized, in-depth business coverage of the entertainment industry. The site was designed to provide a mix of breaking news, analytical deep dives, and expert opinion.
Strategic Growth and Editorial Expansion
Over the years, TheWrap has undergone several significant expansions to strengthen its newsroom and digital presence. In November 2015, the organization made key hires to bolster its operations, including Tim Molloy as Deputy Managing Editor and Andrew Curry as Director of Audience Development, who manages social media strategy and engagement. During this period, Joan Solsman was also brought on as Business and Technology Editor to lead coverage of digital media.
In January 2023, the organization focused on enhancing its specialized content by hiring Kristen Lopez as Film Editor and Jose Alejandro Bastidas as TV Editor. These appointments followed the promotions of Adam Chitwood and Jethro Nededog to the roles of Co-Executive Editors.
Recent Leadership Developments
TheWrap continues to evolve its strategy, most recently announcing high-level appointments in February 2025 to drive business, tech, and video coverage. Key leadership changes included:
- Tom Lowry: Senior Vice President of Editorial Strategy, focusing on business, tech, and subscription products.
- Jennifer Laski: Director of Photography and Video.
- Graham Starr: Business Editor, overseeing business and PRO coverage.
- Brian Lowry: Media Editor, focusing on the intersection of media and politics.
Additionally, Drew Taylor and Umberto Gonzalez were promoted to senior roles within the film team to further strengthen their entertainment reporting.
Awards and Industry Recognition
TheWrap's commitment to journalistic excellence has been recognized by several prestigious organizations. The outlet has consistently earned accolades for its digital presence and specialized reporting.
National Arts and Entertainment Journalism Awards
The Los Angeles Press Club has recognized TheWrap across multiple categories, including:
- 2016: 1st place in Feature Photography and 1st place for Sharon Waxman’s WaxWord blog.
- 2018: Winner of Best Entertainment Website (Internet-only).
- 2019: Nominee for Best Website at the 12th annual NAEJ Awards.
SoCal Journalism Awards
The organization has also been a frequent honoree at the Southern California Journalism Awards, winning Best Online News Site in both 2009 and 2012, and receiving 14 nominations in 2019.
Summary of Major Awards
| Year | Award Body | Category | Placement |
|---|---|---|---|
| 2009 | SoCal Journalism Awards | Best Online News Site | Winner |
| 2012 | SoCal Journalism Awards | Best Online News Site | Winner |
| 2016 | National Arts & Entertainment Journalism Awards | Feature Photography | 1st Place |
| 2016 | National Arts & Entertainment Journalism Awards | Blog – Individual (WaxWord) | 1st Place |
| 2018 | National Arts & Entertainment Journalism Awards | Best Entertainment Website (Internet-only) | Winner |
| 2019 | SoCal Journalism Awards | Multiple Categories | 14 Nominations |
Frequently Asked Questions
What is the primary focus of TheWrap?
TheWrap is an online news organization that focuses on the business aspects of the entertainment and media industries, specifically covering film, television, and streaming media.
Who founded TheWrap?
TheWrap was founded by journalist Sharon Waxman, who previously worked as a Hollywood correspondent for major publications including The New York Times and The Washington Post.
Where is TheWrap located?
The organization is based in West Los Angeles, California, United States.
Has TheWrap won any journalism awards?
Yes, TheWrap has won several awards, including Best Entertainment Website (Internet-only) from the National Arts and Entertainment Journalism Awards and Best Online News Site from the Southern California Journalism Awards.
What kind of content does TheWrap provide?
TheWrap provides original reporting, in-depth analysis, breaking news, and editorial opinions regarding the entertainment industry and media business.