Paon DP: The Evolution of a Japanese Game Developer

Paon DP: The Evolution of a Japanese Game Developer

In the landscape of the Japanese gaming industry, few companies embody the transition from console development to mobile specialization as clearly as Paon DP. Based in Kita, Tokyo, this private developer has a history rooted in collaborations with industry giants and the stewardship of classic gaming intellectual properties.

Key Facts

  • Founded: August 3, 2004 (as DP Inc.).
  • Headquarters: Kita, Tokyo, Japan.
  • Current Focus: Mobile game development for the Japanese market and IP licensing.
  • Notable Partnerships: Extensive collaboration with Nintendo on the Donkey Kong series.
  • Key Leadership: Kaishun Kihara (President and CEO) and Ken Yamamoto (Vice-President).
  • Workforce: 44 employees as of 2023.

The Origins of Paon and DP

The current entity is the result of a strategic merger between two distinct companies. Paon Corporation was established on January 20, 1999, while DP Inc. was founded on August 3, 2004. For years, Paon operated as a significant developer, particularly known for its technical contributions to various platforms.

Paon's early success was heavily tied to its partnership with Nintendo. The studio was responsible for developing several titles in the Donkey Kong franchise, including DK: King of Swing, Donkey Kong Barrel Blast, and DK: Jungle Climber.

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Contributions to Neo Geo Pocket Color

Beyond Nintendo, Paon made its mark on the Neo Geo Pocket Color. The company served as the composer and sound work team for SNK Gals' Fighters and provided musical compositions for several other titles on the handheld system.

Acquisitions and Intellectual Property

Following the bankruptcy of Data East, Paon Corporation acquired the rights to several legacy titles. This move allowed them to preserve and manage a variety of classic series, including:

In 2008, Paon developed the sixth installment of the Glory of Heracles series, published by Nintendo. This specific title represents a unique legal arrangement where the rights are split between Paon and Nintendo, with Nintendo also holding the trademark.

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The Merger and Shift to Mobile

A pivotal shift occurred on March 1, 2015, when Paon Corporation merged with DP Co., Ltd. to form Paon DP. In this merger, DP became the surviving entity, and Paon Corporation was dissolved. The company maintains a close relationship with the pachislot manufacturer Daito Giken, as both organizations share the same chairman.

Since the merger, Paon DP has pivoted its business model. While they continue to license their owned properties, their primary development focus has shifted exclusively to mobile games for the Japanese market. In 2017, the company relocated its headquarters to Kita, Tokyo.

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The Legacy of Paon Developers

The merger led to a redistribution of talent within the industry. A significant number of developers from the original Paon Corporation joined Picola Co., Ltd., a developer formed in February 2015. This group later co-developed Little Dragons Café, a dragon-raising and cafe-management simulator released in 2018 for Microsoft Windows, PlayStation 4, and Nintendo Switch.

Company Overview

Paon DP Corporate Profile
Attribute Details
Industry Video Games
Founded August 3, 2004
Headquarters Kita, Tokyo, Japan
Key People Kaishun Kihara (CEO), Ken Yamamoto (VP)
Employee Count 44 (as of 2023)
Website paon-dp.com

Frequently Asked Questions

What is the relationship between Paon and Nintendo?

Paon developed several Donkey Kong titles for Nintendo and co-owns the rights to the sixth Glory of Heracles game, though Nintendo holds the trademark for the latter.

Which Data East games does Paon DP own?

Paon DP owns the rights to several former Data East properties, including Windjammers, Karnov, Chelnov, and the Kuuga and Glory of Heracles series.

Does Paon DP still develop console games?

No. Following the 2015 merger, the company shifted its focus to developing mobile games exclusively for the Japanese market and licensing its existing properties.

What happened to the developers who left Paon?

Many former Paon developers joined Picola Co., Ltd., where they contributed to projects such as the 2018 title Little Dragons Café.

Who is the current leader of Paon DP?

The company is led by President and CEO Kaishun Kihara, with Ken Yamamoto serving as Vice-President.